Title: Director of Marketing and Business Development
Reports To: CEO/President
Direct Reports: None
FLSA Status: Exempt
Job Overview
Southern California-based commercial construction & development company Howard CDM is seeking a reliable and team-oriented Director of Marketing and Business Development to join our growing firm.
This is a great opportunity for a career-minded person who would enjoy taking creative control of generating opportunities for a company with a track record of upskilling and promoting its employees.
The Director of Marketing and Business Development’s responsibilities include but are not limited to developing and implementing strategies to strengthen the company’s market presence and continue to maximize revenues while honoring Howard CDM’s workplace culture.
To be successful in this role, the candidate must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies needed to execute successful marketing campaigns.
Marketing and Business Development
Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
Ensure our brand message is strong and consistent across all channels and marketing efforts (events, email campaigns, web pages, social media, and physical promotional material)
Identify, lead, and manage opportunities to reach new market segments and expand market share
Identify, pursue, and otherwise manage lead generation and execution
Analyze marketing data including campaign results, conversion rates, and online traffic to improve future marketing strategies and campaigns based on total ROI
Produce and organize valuable content for the company’s online presence, editorial design, and publications
Participate in the planning of company objectives, routinely monitor progress, and submit performance reports
Perform additional assignments as requested by the President and Executive Vice President
Qualifications
10+ years’ experience overseeing marketing efforts at a Managerial or Directorial level within the Construction, Engineering, or other closely related industry
Sales Experience a major plus
Experience running successful marketing campaigns
Strong knowledge of SEO + SEM analytics
Excellent time management & organization skills
Knowledge of relevant software: CRM, Email Marketing, Social Media management, CMS
Excellent time management & organization skills
Bachelor’s in Marketing (or closely related field)
Master’s a plus but not required
Proficient with Microsoft Office Suite (Outlook, Word, Excel) Required
Valid California Driver’s License Required
Logistics & Benefits
Full-Time, Monday-Friday 8am-5pm
Onsite in Bellflower, CA
$95,000 - $120,000 annually
Health Insurance
Dental Insurance
Vision Insurance
401K with Company Matching
PTO
Section 125 Plan and Flex Spending Accounts
How We Determine What We Pay
Howard CDM determines pay for positions using local, national, and industry-specific survey data.
We evaluate external equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company.
Our posted salary range is based on national data and may be refined for a candidate's region/town/cost of living.
For new hires, we strive to make competitive offers allowing the new employee room for future growth.
Salaries will be based on the applicant’s location, level of experience, education, and specialized knowledge and skills.
Additionally, we consider the external market rate, the amount we have budgeted internally, and internal equity within the company for the same position.
An employee/candidate with a stronger skill set will receive higher pay.
Howard CDM is an Equal Opportunity Employer; employment with Howard CDM is governed on the basis of merit, competence and qualifications and will not be influenced in any manner by race, color, religion, gender, national origin/ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability or any other legally protected status.
All offers of employment at Howard CDM are contingent upon clear results of a thorough background check, drug screen, and your ability to provide proof of eligibility to work in the US.
Employment with Howard CDM is at will.
This means your employment is for an indefinite period of time and it is subject to termination by you or Howard CDM, with or without cause, with or without notice, and at any time.
Nothing in this policy or any other policy of Howard CDM shall be interpreted to be in conflict with or to eliminate or modify in any way, the at-will employment status of Howard CDM employees.